We are seeking a creative and dynamic Social Media Coordinator to join our team. The Social Media Coordinator will play a pivotal role in developing and implementing social media strategies to enhance brand visibility, engage audiences, and drive growth. 

Job Summary:

If you’ve ever built an audience from the ground up, if your idea of a good time is A/B testing a meme format for higher engagement, and if you believe that a comment section is a goldmine of creative fuel, then keep reading.

We’re not looking for another social media post scheduler. We’re looking for a Community Champion. You don’t just “do” social; you live there. You understand that attention is the new currency, and you know how to day-trade it ethically to build a powerful, loyal tribe.

Your mission is to make our brand the most talked-about, engaged-with, and beloved name in the overland community. You won’t just be posting content; you’ll turn followers into fanatics and customers into community evangelists.

Duties/Responsibilities:

What You’ll Actually Do (The TL/DR):

• Preach the Gospel of Attention: Work with the brand manager in developing and executing a platform-native content strategy across multiple territories that works for Instagram, TikTok, YouTube, Threads, LinkedIn and Facebook. You also know which platforms are missing from our approach and can advise us why we need to be there. 

• Community First, Always: You won’t be hiding behind the brand. You’ll be in the DMs, the comments, and the forums daily. You’ll service customers, spark conversations, and make every single person feel heard. You are the human voice of our brand.

• Mine for Creative Gold: You see a hilarious comment and think, “That’s our next viral video.” You spot a customer’s photo and know how to turn it into a UGC campaign. You are endlessly resourceful and creatively agile.

• Data is Your Dopamine Hit: You live and die by analytics. You’ll track what works, pivot from what doesn’t, and constantly optimize for growth, engagement, and virality. You can tell us not just what is working, but why.

• Touch Grass: You eat, sleep, and breathe nature and outdoors. You know the key influencers, the best trails, the latest gear drops, and the unspoken rules of the community. Your passion is authentic.

Social Media Management:

• Manage and monitor global social media accounts, ensuring consistent brand voice and presence.
• Collaborate with marketing teams to develop engaging platform specific content across all global channels.
• Works closely with the marketing team to create visually appealing graphics, videos, and written content to align with brand messaging
• Schedule and publish engaging content across Alu-Cab’s social media platforms. 
• Bonus Points: You’ve worked in Emplifi and know how to get the most out of it. 

Campaign Development:

• Collaborate with marketing teams to plan and execute social media campaigns, promotions, and product launches aligned with business objectives. 
• Monitor campaign performance and provide regular reports and insights.

Community Engagement:

• Foster community engagement by responding to comments, questions, and direct messages on all social media channels.
• Identify and engage with influencers and brand advocates within the social media community.

Analytics and Reporting:

• Utilize social media analytics tools to track and report on key performance indicators (KPIs).
• Analyze data to identify trends, audience preferences, and opportunities for improvement.
• Stay updated on social media trends, algorithm changes, and emerging platforms.
• Provide recommendations for incorporating new trends into the social media strategy.

Collaboration with Cross-Functional Teams:

• Work closely with marketing, sales, and engineering to align social media efforts with overall business strategies.
• Lead brainstorming sessions for content creation and campaign ideas.

Skills & Abilities

• Proven experience as a Social Media Coordinator or similar role.
• Demonstrable experience managing social media accounts for businesses.
• Proficiency in using social media management tools and analytics platforms.
• Strong understanding of various social media platforms, trends, and best practices.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to think outside the box.
• Strong knowledge of social media platforms and content creation tools (Canva, Adobe Creative Suite, CapCut, etc.).
• Excellent communication skills—both written and verbal.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Ability to travel (local and international) and work flexible hours when required.
• Passion for the outdoors, adventure, and overlanding.
• Valid driver’s license (essential).

Qualification and experience

• Diploma/Degree in Marketing, Communications or related field.
• 3-5 years experience in social media management and/or event coordination.
• Vehicle knowledge an advantage
• Facebook certified community manager
• Meta ads
• Otherwise make a convincing case why despite missing the above you’re the best candidate for the job 

About Us:

We are proudly South African dynamic and fast-paced manufacturing company producing and exporting high-quality overlanding products globally while maintaining strong distribution networks across South Africa. With specialized factories for pre-manufacturing, powder coating, small parts and final assembly we are committed to excellence at every stage of production. Our values anchor us in all we do and we believe that everyone has a critical role to play in our business.

About the Role:

We are looking for an experienced and proactive Quality Manager to join our team. This role is critical in overseeing and enhancing quality control processes and systems, ensuring that we are in a position to be compliant with ISO standards, and leading a high-performing team to achieve and exceed operational targets. If you’re a hands-on leader who thrives under pressure and is driven to create, innovate, improve, and implement efficient quality control processes, this role is for you.

Key Responsibilities:

• Manage and oversee the quality function across multiple factories and processes.
• Develop, implement, and improve quality control systems to enhance efficiency and ensure top-tier product quality.
• Collaborate with production managers and key internal stakeholders on all QC touchpoints within the production space.
• Assess current processes and recommend changes that would be required to comply with ISO standards and introduce audit processes aligned to ISO requirements.
• Play a lead role in driving an ISO certification process.
• Identify quality issues and drive corrective and preventive actions.
• Collaborate with cross-functional teams to streamline processes and ensure consistency across departments.
• Mentor and train the quality control team, fostering a culture of continuous improvement and excellence.
• Analyse data to identify trends and spearhead continuous improvement initiatives.
• Guarantee that products meet both local and international quality standards to support our export and distribution goals.

What You’ll Need:

• Proven experience in quality control management within manufacturing – overlanding industry experience is advantageous
• Expertise in ISO standards and audit processes. A track record of improving and implementing efficient quality processes.
• A mindset for continuous improvement and innovation Strong leadership and team management skills in a dynamic environment.
• Excellent collaborative problem-solving abilities, with a knack for thriving under pressure.
• Outstanding communication, interpersonal and influencing skills
• A practical, methodical and inclusive approach in finding solutions
• The ability to work as a team player

What We Offer:

• A challenging and rewarding role in a growing and fast-paced original equipment manufacturing business.
• Working for a brand that we are extremely proud of.
• The opportunity to make a meaningful impact on processes and success.
• A competitive salary and benefits package

Department: 

Marketing

Job Summary:

We are seeking a talented and creative Content Creator and Graphic Designer to join our dynamic team. The ideal candidate will have a passion for visual storytelling, a keen eye for design, and the ability to produce engaging content across various platforms. This role requires a combination of graphic design expertise, content creation skills, and a deep understanding of brand aesthetics.

Reporting: 

The successful incumbent will be reporting to the Brand Manager

Duties/Responsibilities:

The duties and responsibilities include the following and will be amended from time to time due to operational requirements.

Content Creation:

• Conceptualize, develop, and produce high-quality visual content for digital and print platforms.
• Create visually appealing graphics, images, and multimedia elements that align with brand guidelines.

Graphic Design:

• Design marketing collateral, social media assets, email templates, and other promotional materials.
• Develop visually stunning and on-brand graphics for various projects and campaigns.

Brand Consistency:

• Ensure consistency of brand aesthetics across all design and content elements.
• Collaborate with stakeholders to understand and adhere to brand guidelines.

Content Strategy:

• Work with the content and marketing teams to contribute to content strategy and planning.
• Provide creative input for campaigns, ensuring visual elements enhance the overall messaging.

Social Media Creatives:

• Create social media graphics and visuals that capture audience attention and drive engagement.
• Stay informed about social media trends and design best practices.

Photography and Image Editing:

• Capture and edit high-quality images to be used across various channels.
• Enhance and retouch photographs to meet visual standards.

Collaboration with Cross-Functional Teams:

• Collaborate with writers, marketers, and other team members to bring creative ideas to life.
• Participate in brainstorming sessions and contribute to the ideation process.

Skills & Abilities

• 3+ years of experience in graphic design and content creation.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects).
• Proficiency in Lightroom Classic
• Strong portfolio showcasing a range of design and content creation projects.
• Knowledge of current design trends, color theory, and typography.
• Experience with video editing and multimedia production.
• Excellent communication skills and the ability to collaborate in a fast-paced team environment.
• Detail-oriented with a commitment to delivering visually stunning and effective designs.

Qualification

• Diploma or Degree in Graphic Design, Animation, Multimedia Arts, or related fields.
• Vehicle knowledge is an advantage, but what’s more important is a passion for the brand and the outdoors. We’re looking for a teammate who shares our love for camping, overlanding, and 4x4ing.